News + Insights

We’ve highlighted some of the information that matters to our advertisers most. Check back often for the most recent scoops on industry trends, consumer insights, advertising opportunities and more.

LATEST POSTS

New! Blackhawks Big Number Sponsorship Opportunity

December 17, 2014

Attract and Engage Enthusiastic Fans The Blackhawks Big Number innovative position offers unique visibility in both print and digital premium space. The Blackhawks Big Number includes a statistical fact provided by the Chicago Tribune editorial staff. Key Positioning Includes: Logo Inclusion Front of the Chicago Tribune Sports Section Premium placement on chicagotribune.com For full details…

Audience Outlook: Connecting with Millennials in 2015

December 17, 2014

There are 74.3 million millennials in the US, representing a combined purchasing power of $170 billion and a key segment for businesses. These young consumers further have unique spending priorities and expectations from the brands they interact with. For example, in the US, 18% of 19-36 year olds go out of their way to buy…

Trib Magazine – The Home Renovation Issue

December 17, 2014

Achieve the reach of a newspaper audience, with the shelf life of a magazine! TRIB reaches the sophisticated reader who enjoys living the good life. As the Midwest’s only newspaper magazine, Trib Magazine is a high-gloss journey into Chicago’s latest trends and treasures, a sophisticated accompaniment for the Sunday newspaper audience. The Home Renovation Issue:…

Building Healthy Relationships with Health Conscious Consumers in 2015

December 15, 2014

As we approach the New Year, it’s time to set some resolutions. Committing to a renewed healthy lifestyle is often at the top of many people’s lists. We all consider ways to improve our diet, exercise more, and think consciously about our overall wellness. This is a perfect time for marketers to help consumers manage…

Trib Magazine – The “How-To” Issue: A New You

November 17, 2014

High style, high function — A book full of how-tos to help readers get fit, look great, inject more style into their homes and wardrobes. This is the issue that launches a smart, easy, fun & chic new year. About Advice on fitness, personal style, fashion, and home décor Advertising Deadlines Issue: Jan 4, 2015…

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