Miscellaneous News & Insights

Recap: Printers Row Lit Fest

July 14, 2015

On June 6th and 7th, the Chicago Tribune hosted the 31st annual Printers Row Lit Fest, bringing together over 125,000 book lovers from across the Midwest to celebrate the power of storytelling. The two-day fest featured over 200 presenters, 150 vendors and special programming by Levar Burton, Bob Saget, Rick Bayless and others. The theme…

Do You Know Who Your Audience Is?

July 10, 2015

How well do you really know your audience? Do you understand their lifestyle, buying behaviors, motivators, and priorities? In order to build stronger relationships with customers, businesses must look beyond traditional traits such as age, gender, and marital status to uncover a less obvious cast of characters that have the potential to engage with a…

Using Laughter to Inspire Innovation

May 11, 2015

The Second City’s Kelly Leonard and Tom Yorton joined Chicago Tribune at a Blue Sky Live event earlier this year on how improvisation can help businesses innovate and solve problems. Leonard and Yorton, authors of “Yes, And”, speak on the importance of cooperation, listening and laughter in the workplace to spur a culture of innovation.…

Chamber of Commerce Community Guides

April 6, 2015

Be part of your local Chamber of Commerce Community Guide. Align your brand with relevant information for new and long-term residents on local businesses as well as community and chamber events, clubs and organizations, city services, ways to contact elected officials and more. This marketing opportunity provides year-long targeted exposure for your local business in…

Infographic: Health Consumer’s Path to Purchase

March 25, 2015

Where are patients searching for information about health providers and quality care options? Check out our latest infographic following health consumer’s path to purchase. Click Here: Healthcare Path to Purchase Infographic