Suburbs Geography

Chicagoans are increasingly spreading into the suburbs, many of which are growing rapidly. Home to over five million people, Chicago suburbanites bask in the opportunities of the city, yet identify with the communities in which they live. They feel a connection with the city’s culture and financial offerings, and are as diverse in age, culture and race as the city itself.

Market Quick Facts

  • Diversity is increasing
  • Suburbanites embrace eco-friendly lifestyles
  • Average household income is nearly $70K
  • Population larger than the state of Kentucky

Sources: Scarborough Research, Chicago 2012 R2, Base: 5,196,778 Adults A18+ in Suburban DMA; National Trends / Observations compiled by Tribune Media Group Market Strategy from various sources.  

We always advertise in RedEye to get the word out about our free classes and programs for the community. We know that this is an effective way to reach a wide variety of people and demographics, reaching those who live in the city, as well as suburbanites who work in the city and grab a RedEye to read on the train. Our RedEye sales representative is wonderful to work with - she always gets us what we need in a timely manner. Felicia Ross, Marketing Coordinator - Reform Jewish Chicago
“Our “Smiles” campaign gave us many customers by advertising in TribLocal and” Erin Ulrich, Owner/Manager - Smiles on 6th
“The Chicago Tribune works best out of all the advertising I do. EZ Target inserts are great quality pieces, delivered straight to the homes in every zip code I want to reach. My sales rep is always in touch and she makes the order, creative and billing process very “EZ” for me. I don’t get that level of service from any other advertising company.” Angel Perez, Owner - Perez Used Hotel Furniture
“We love the TribLocal at PANDORA in Bolingbrook. Our ads always capture our customers’ attention. Be it a special event or even holiday time, our customers walk in the store holding the TribLocal ad in their hands. The special attention our TribLocal rep shows us is awesome. She takes the time to understand our needs, expectations, and product. TribLocal has been the key to the growth of our business.” Kelly Kreten, Store Manager - PANDORA Bolingbrook
“TribLocal notes have been among our top performing marketing strategies in targeting new customers within the communities that we serve.” John Morocco, Director of Marketing - CD One Price Cleaners

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